Media Director

Job Title: Media Director

Job Overview:

We are seeking an experienced Director of Media to lead our growing media department. The ideal candidate should have 7-10 years of comprehensive experience in media planning and buying across consumer touchpoints (traditional & online channels). The Director of Media will play a pivotal role in developing and executing strategic media plans, managing client relationships, and driving growth for the media department. The media team is made up of ~10 hands on keyboard experts with various specialities – traditional media, Google ads, Meta ads etc. With ~50 media clients, we execute in over 70 markets across the U.S.

Responsibilities:

Team Leadership:

  • Provide department leadership with clear direction and expectations.
  • Conduct quarterly conversations with the team, focused on professional development.
  • Foster a collaborative and creative work environment that encourages team members to excel in their roles.
  • Lead weekly department team meetings to resolve any issues and stay focused on achieving individual and department rocks each quarter.

Media Planning:

  • Utilize a deep understanding of the evolving media landscape to optimize clients media activation across traditional, social, and digital media channels to maximize campaign impact.
  • Collaborate with internal teams to develop best in class creative to deliver on media goals.

Media Execution:

  • Support negotiations with media vendors to secure optimal rates and added value for clients.
  • Share industry trends, market conditions, and emerging media opportunities across the org.
  • Manage relationships with media partners to strengthen agency positioning and access new opportunities.
  • Enforce a clear QA process across the team to limit any business write-off’s in the monthly billing cycle.
  • Establish communication processes across departments to support improved media execution.

Client Management:

  • Build and maintain strong client relationships.
  • Support team in developing smart media activation strategies for clients that reach their key audiences and achieve’s aligned to KPI’s.
  • Establish a consistent reporting process across all clients that speak to performance insights, optimizations, negotiation highlights etc.
  • Actively support client pitches & continue to refine new client onboarding for seamless experience.

Budget Management:

  • Oversee budget allocation and optimization across all clients.
  • Support overall budget system data accuracy.
  • Report weekly on month’s forecasted billing by service type as a part of company’s Open Book Management.
  • Responsible for delivering to finance monthly billing by client across each service type.
  • Identify opportunities to increase department profitability.

Qualifications:

  • Bachelor’s degree in Marketing, Advertising, Business, or a related field.
  • 7-10 years of experience in media planning and buying within an advertising agency.
  • Strong understanding of total media landscape.
  • Proven track record of successful client management and team leadership.
  • Excellent communication and presentation skills.
  • Analytical mindset with the ability to interpret data and derive actionable insights.
  • Proficient in media planning tools and platforms.
  • Demonstrated ability to thrive in a fast-paced and dynamic work environment.

Job Type: Full-time

Benefits:

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Life insurance
  • Paid parental leave
  • Paid time off
  • Parental leave
  • Vision insurance
  • Work from home

Education:

  • Bachelor’s (Preferred)

Work Location: FL, GA, CO

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