Job Summary:
The Head of Marketing will play a critical role in shaping and executing the marketing strategy for Giani’s Foods Pvt. Ltd. This position requires a strategic thinker with proven leadership abilities, a deep understanding of the food and beverage sector, and a passion for driving brand growth through effective marketing initiatives. The role involves managing the marketing team, overseeing budgets, and implementing campaigns that align with our business objectives.
Key Responsibilities:
- Develop Marketing Strategies: Formulate and implement comprehensive marketing strategies to drive brand growth, increase market share, and meet sales objectives.
- Lead and Manage Team: Oversee the marketing team, providing leadership, guidance, and support to ensure the successful execution of marketing initiatives.
- Campaign Planning: Design and execute multi-channel marketing campaigns, including digital, social media, print, and experiential marketing.
- Market Research: Conduct market research and analysis to identify trends, opportunities, and competitive threats. Use insights to refine marketing strategies and tactics.
- Budget Oversight: Manage the marketing budget, ensuring efficient use of resources and optimizing ROI on marketing investments.
- Brand Management: Enhance and maintain the company’s brand image, ensuring consistency and alignment across all marketing materials and platforms.
- Partnerships and Collaborations: Develop and nurture strategic partnerships and collaborations to expand brand presence and drive market engagement.
- Performance Tracking: Monitor and analyze marketing performance metrics, preparing reports and making data-driven recommendations for continuous improvement.
Qualifications:
- Experience: Minimum of 4-5 years of experience in marketing, with at least 3-5 years in a leadership role. Experience in the food and beverage industry is highly desirable.
- Skills: Strong strategic, analytical, and creative skills. Proficiency in digital marketing, social media, and brand management.
- Leadership: Demonstrated ability to lead and motivate a team, with excellent communication and interpersonal skills.
- Innovation: Ability to develop and implement innovative marketing strategies and campaigns.
Why Giani’s Foods Pvt. Ltd.?
- Dynamic Work Environment: Join a forward-thinking team in an exciting and growing industry.
- Career Development: Opportunities for professional growth and career advancement.
- Competitive Compensation: Attractive salary package with performance-based incentives.
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