Strategic Planning Director [Advertising/Up to 12k]

Responsibilities

  • Define problems and challenges for client’s brands based on in-depth situation analysis.
  • Design and structure research and gather data to identify powerful insights.
  • Leads strategic thinking for pitches and new business projects.
  • Develop full scale strategy for local/regional marketing communication campaigns.
  • Create effective digital strategies based on in-depth knowledge/understanding of data and platforms.
  • Conceptualize and manage a complex, multi-channel campaign across the various phases of the funnel/consumer journey.
  • Prepare for the powerful presentation based on the expertise in using various documentation tools.
  • Work with your direct reports and colleagues within primary area of specialty and across other specialty areas to create, present and execute communication plans for assigned client brands.
  • Serve as first level coach and supervisor to one or more planners to support their knowledge of agency, client, vendor and industry basics as well as their overall skill development in the execution or monitoring of experience plans.
  • Think beyond traditional solution for brands.
  • Lead clients meeting as a project leader.
  • Any other ad-hoc assigned.

Requirements

  • 12 years of experience in the integrated marketing communication business.
  • 8 years of experience in the planning function.
  • A proven track record of delivering highly effective large scale communication initiatives.
  • Experienced in holistic digital campaigns that cuts across paid, owned, earned digital touchpoints.
  • Excellent client management skills.
  • Vocal and confident disposition.
  • Possess strong presentation skills.

We regret that only shortlisted candidates will be notified.

However, rest assured that all applications will be updated to our resume bank for future opportunities.

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EA Personnel Name: Jasvin Kaur D/O Satwant Singh

EA Personnel Registration Number: R1547519

EA License no.: 07C5771

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